Case: Landmachtdagen 2009
Project subject: Het Vizier, during Dutch Army daysSetting: 10 units
Target: Notify visitors of event about recruiting program
Number of downloads: 4500+
During the annual Army Days in Amersfoort the Netherlands, visitors of this event were surprised by overwhelming demonstrations. And who turned on his Bluetooth could receive a message about the new recruiting program on this phone.
OneSixty installed over 10 units under the seats of the visitors. While watching the demonstrations the units could serve up to 210 phones simultaneously. During the 2 days more than 4500 people download the message.
